X1 Group 6 2011
Friday, 6 May 2011
Thursday, 5 May 2011
What have you learnt about technologies from the process of constructing this product?
We learnt how to properly and effectively use the camera to achieve a number of different shots. We were also able access shot footage and also how to zoom-in / zoom-out. Most importantly we were able to change the settings such as brightness, contrast and colour on the camera which enabled us to achieve the best quality shots possible. We then had to propery convert our film footage to Quicktime using mac software, We did this so that it would be compatible with the editing software "Final Cut Pro".
Throughout the editing process we learned how to effectively use the time line to our full advantage for example locking layers whilst we edited sound, we were also able to cut the length of our shots and sound and also how to put them together piece by piece so achieve interesting clips, for example the match cut of the killer picking up the screwdriver. We were able to apply different effects onto our footage such as "fade-in" and "bad-film" which added to atmosphere of the film opening. I believe we a group gained a strong understanding of "Final cut pro" throughout this process.
Music is a key feature throughout our and many other film openings. To create our piece we used "Garage band", this enabled us to compose a chilling piece of music which plays in the background. We used a number of different instruments provided on the software and brought them together whilst closely watching our film as to ensure the music fits perfectly. The music builds as the scene develops which adds suspense and builds tension.
Before this task none of the group had had previous experience with "Garage band" and only limited experience with "Final cut pro" and professional cameras. We therefore feel like we have learnt a significant amount and would be happy and confident to work with these tools again in the future.
How does your media product represent particular social groups?
The female antagonist is represented in a dark and negative way to show she is an evil character. we never see her face to show she is a mysterious character. It also means the audience can't connect with her as they dont know who she is thus making them feel sorry for the male victim. We deliberatly chose for her to wear a long black coat to represent mystery and evil, this is similar to the slasher in "Scream" who wears a long dark costume. This is completly juxtaposed to male victim who wears a white t-shirt which represents good and purity as he has done nothing wrong and is innocent.
Tuesday, 3 May 2011
What kind of media institution would distribute your media product and why?
"Working title" have produced many low budget films which have done extremely well in the cinemas, such as "Notting hill" and "Shaun of the Dead". We would ideally choose a company such as "Working title" as it is mainly British company which would mean it would be better able to market a British film and make it look appealing to a British audience . They also use many cheap and effective marketing techniques such as viral marketing, etc. However, despite many exciting campaigns such as "Shaun of the dead" which staged live public events such as 'infected zones' we feel they haven't had much experience in marketing and distributing psychological horrors. This could prove a problem as working title are commonly associated with comedies or romcoms.
Other distributors we could use are those fully owned by the large American conglomerates such "Warner brothers" or "Universal studios". These companies have large prints and advertising budgets which means that thier films are widely distributed and marketed around the world. This would be a huge advantage as more people would see the film. However as our film is low budget these large companies seem unlikely to market a film such as ours.
Other UK distrubutors we could use are "Filmfour" and "Hammer film productions". "Filmfour" which is owned by "Channel four" is known for makeing low-budget films. We could also ask "Hammer film" which specialises in low-budget psychological thrillers, etc.
As our film is low-budget we could use digital distribution to bring the P&A budgets down and also to appear in as many cinemas as possible as prints of films can be quite costly. One low budget British production company known for digital distribution are "Optimum"which released Shane meadows' "This is England" to a number of cinemas purely through digital releases.
We could also apply to the National lottery which is known for providing grants and funding.
In what ways does your media product use, develop or challenge forms and conventions of real media products?
The mise-en-scene of the film, e.g. the costumes and location were similar to other horrors, the ripped t-shirt Mark wore relates to "Hostal" where the victims top is ripped and also blood soaked, the long black coat Jess was wearing were just like that of the "Scream" films as the dominant main character (the killer) is dressed head to toe in black and has their face covered up.
Through the use of sound we were able to a build a tense atmosphere and create suspense just like many other thrillers, this really helped to set the scene. For example our music began to build up and get louder as the killer approached the victim, this happens in films such as "Halloween" where the killer (Micheal Myers) is approaching his victim.
The structure and use of shots is important when relating to the genre, it begins with an establishing shot of the old abandoned mill which reinforces the element of horror and mystery, this relates to the stereotypical old films that begin with a establishing shot of a spooky house or castle, for example Bram strokes "Dracula". We then moves to a pan shot of all the weapons, moving at a slow pace before eventually moving onto a clip of the killer violently cutting up photographs of the male victim. The camera goes from one shot of the victim to one of the killer creating the tension which is so frequently used in thriller films.
Our opening does seem to develop from other real life media products as the killer is a girl, the girl is the one with all the power in the scene.Where as the male victim is left helpless and vunerable. This isn't seen often in these type of films, as the females always seem to play the innocent, helpless victim and the man is commonly the strong figure of the film. In "Saw III" there is also a female killer that tortures male victims however she is the apprentice to the main killer (Jigsaw) and therefore still dominated by a male character.
Looking back on the preliminary task, what do you think you have learnt from the progression from it to the full task?
Since the preliminary task we feel we have picked up a number of new skills. We feel are camera work, use of software and our planning have all vastly improved. We used all of the knowledge gained through the preliminary task to put together and finish our our film opening.
In the preliminary task our planning was minimal with only a simple shot-list to help us. We then walked around looking for a location and built our story up around the location. This wasted time. In our main-task we learnt from this mistake and effectively planned our story and plot first and then made a detiled shot-list and storyboard. This enabled us to complete all of our filimg in a single day as we knew exactly what type of shots we wanted to achieve and how we were gonna edit them all together.We noticed we had used a larger variety of different camera shots, all from different heights and angles in the film opeing since the preliminary task, however we felt we wouldn't have had the confidence to experiment with all these different types of shots without have first doing the preliminary task. The preliminary task taught us how to film simple close-ups and medium long shots, such as the male teacher (Mark) walking down the corridor which we then able to do in the main task, we also had the confidence after practicing with the camera and tripod in the preliminary task to be able to achieve an establishing shot which was achieved by tilting the tripod, this gave us a perfect, non-shakey shot.
We applied the same method we used in our preliminary task to achieve close-ups and medium long shots in our main task. We Knew from our preliminary how theses types of shots could build tension in a scene and thus deciced to apply them to our own film opening to also build tension and fear. Having already used a number of these shots in the preliminary task we knew eactly what we wanted to achieve.We felt we could use them with confidence in our main task.
In the preliminary task we also learned how to effectively edit these shots seamlessly together which proved essential to the main task, for example the method used to achieve the match cut when opening the door was used in the main task where the antagonist (Jess) picked up the screwdriver. since the preliminary task however we learnt how to apply special effects such as "bad-film" to our footage and also how to add opening credits which are found in almost all film openings.