"Working title" have produced many low budget films which have done extremely well in the cinemas, such as "Notting hill" and "Shaun of the Dead". We would ideally choose a company such as "Working title" as it is mainly British company which would mean it would be better able to market a British film and make it look appealing to a British audience . They also use many cheap and effective marketing techniques such as viral marketing, etc. However, despite many exciting campaigns such as "Shaun of the dead" which staged live public events such as 'infected zones' we feel they haven't had much experience in marketing and distributing psychological horrors. This could prove a problem as working title are commonly associated with comedies or romcoms.
Other distributors we could use are those fully owned by the large American conglomerates such "Warner brothers" or "Universal studios". These companies have large prints and advertising budgets which means that thier films are widely distributed and marketed around the world. This would be a huge advantage as more people would see the film. However as our film is low budget these large companies seem unlikely to market a film such as ours.
Other UK distrubutors we could use are "Filmfour" and "Hammer film productions". "Filmfour" which is owned by "Channel four" is known for makeing low-budget films. We could also ask "Hammer film" which specialises in low-budget psychological thrillers, etc.
As our film is low-budget we could use digital distribution to bring the P&A budgets down and also to appear in as many cinemas as possible as prints of films can be quite costly. One low budget British production company known for digital distribution are "Optimum"which released Shane meadows' "This is England" to a number of cinemas purely through digital releases.
We could also apply to the National lottery which is known for providing grants and funding.
No comments:
Post a Comment